Author: danbloom

-

Jewish literary theorist coins ‘cli fi’ genre term for climate change awareness

Danny Bloom grew up in western Masschusetts in the 1950s, studied Jewish ideas under Rabbi Samuel Dresner, was bar-mitvahed in 1962 under the cantorial direction of Cantor Morty Shames and then started travelling. France, Israel, Greece, Italy, Alaska and Japan. Now he’s 65 and working on what he calls a very Jewish project, Jewish because it comes out of ideas and values about having a vision and being a dreamer that he picked up on his way to becoming a bald, goateed senior citizen. Bloom lives in Asia now working as a public relations writer and doing his best as a climate activist to push a new literary genre to the fore. He calls it “cli fi,” from the earlier sci fi term, and it stands for climate fiction novels and movies. It’s more than just a daydream or an idle thought. Cli fi is actually catching on with the likes Canadian novelist Margaret Atwood backing the idea and a host of newspapers and websites agreeing that its time has come. Wired magazine discusses it on page 33 of its December 2013 issue in the Jargon Watch corner edited by Jonathon Keats. Post-Sandy and post-Haiyan, cli fi literature resonates as a literary term, Bloom says, adding that promoting the genre is ”now my life’s work, come what may.” Earlier this year, two major news outlets in the U.S. and Britain, NPR (National Public Radio) and the Guardian, ran stories about the term. While some commentators have said it is a new genre, others have said it is just a subgenre of science fiction. NPR put it this way: “Over the past decade, more and more writers have begun to set their novels and short stories in worlds, not unlike our own, where the Earth’s systems are noticeably off-kilter. The genre has come to be called climate fiction — cli fi, for short.” British writer Rodge Glass noted in his piece in the Guardian that the literary world is now witnessing the rise of cli fi worldwide. After the NPR and Guardian news stories went through the usual social media stages of tweets and retweets, a literature professor at the University of Oregon, Stephanie LeMenager, announced that she had created a seminar that she will teach early next year titled “The Cultures of Climate Change” using the cli fi theme as a main theme of the class. Bloom says that cli fi is a broad category, and it can apply to climate-themed novels and movies that take place in the present or the future, or even in the past. And cli fi novels can be dystopian in nature, or utopian, or just plain ordinary potboiler thrillers. With carbon dioxide emissions in terms of parts per million (ppm) now hovering at around 400ppm, cli fi writers have their work cut out for them, Bloom says. Post-Sandy and now post-Haiyan, there has never been a more opportune time than now to pay attention to the emergence of this newly-minted literary genre dubbed “cli fi.” Not sci fi, but cli fi — for ”climate fiction” novels. From Barbara Kingsolver’s “Flight Behavior” to Nathaniel Rich’s “Odds Against Tomorrow,” and with over 300 novels already on a growing list, including some that take a contrarian view of global warming, cli fi novels are increasingly becoming a part of the literary landscape. Short stories, novels, movies: cli fi is an apt term for what’s coming down the road year by year as the 21st Century heads towards the 22nd Century — in terms of coming to grips with climate change and global warming issues, and from various points of view as well. In “State of Fear,” Michael Crichton’s 1994 cli fi novel, the author used his story to criticize climate activists and dissed global warming as a non-issue. Bloom says all points of view are welcome in the cli fi stable, even though he himself does not agree with Crichton’s thesis. ”Just as sci fi has had a variety of themes and practicitioners, cli fi novels cannot be bundled into one convenient bookstore shelf. In fact, like Al Gore’s documentary “An Inconvenient Truth,” cli fi novels will also rest on authors’ individual perspectives, and not every author will toe the line. That’s to be expected. Literature should be open to all.” he says. But post-Sandy, and post-Haiyan, cli fi arrived in its own quiet way. And the next 100 years, we will see more and more of this kind of literature, Bloom says, adding that Hollywood movies will follow the trend as well. Expect cli fi movies like Jewish director Darren Aronofsky’s “Noah,” set in the distant past of the Hebrew Bible story and scheduled for a March 2014 release and expect literary critics and academics to turn cli fi into a much-talked-about genre. Does cli fi have a future? “Yes,” says the travelling PR man. “Yes.

Read More »

Print books, even ebooks, are dead; but movies can still work their magic

by Danny Bloom, CLI FI CENTRAL blogger http://pcillu101.blogspot.com ANGELES — With films like “Noah” and “Into the Storm” and “Snowpiercer” — and“Interstellar” coming in the late fall — Hollywood has seen thehandwriting on the wall and embraced climate themes in fulltechnicolor. Call the movies ”cli fi” or disaster thrillers,whatever. There’s more to come in the film world.But while Hollywood and studio marketing people (and online socialmedia reporters covering new film releases) have welcomed ”cli fi” intothe fold, the entrenched powers in the literary world controlled bybook editors in New York and London seem to be aloof to all this andshow little interest in the rise of the cli fi genre term.I am not sure why, but maybe it has to do with literary critics andbook section editors feeling that literature is a ”sacred calling”and only the all-powerful editors — as ”gatekeepers” — can decidewhat’s real and what’s not in the literary world. So be it.The more I thought about the disconnect between the literary world ofthe book industry compared with the open arms in Hollywood, the more Ibegan to realize that the print novel is basically dead — in therising waters of global warming — and has little power anymore toinfluence people or impact society.The New York and London book review section editors are for the mostpart just a bunch of gatekeepersand the gatekeepers don’t seem to care about climate change. They havetheir own agendas. Likebeing cool and trendy and avantgarde and the like. Climate change isapparently not on the menu at the hip restaurants where they dine inManhattan and London.So I now feel that the real power of cli fi to change the world, to wakepeople up lies in Hollywood and world cinema, indie cinema as well.Print book are basically dead in the water, dinosaurs. And Hollywoodand the media covering Hollywood, much more than theliterary gatekeepers in New York and London and Washington and LosAngeles, are getting the cli fi message much better and much moredirectly than the print media gatekeepers.A sea change is happening: Hollywood and the media covering Hollywoodhave really embraced cli fi and that is where the real wake-up callpower of public awareness now lies.Novels about climate change still will have a place in our culture buta very limited one, and one getting smaller day by day in this digitalworld of 500 channels and multiple YouTube distractions. Speculativefiction and eco-fiction novels still find readers. Look at MargaretAtwood; look at Barbara Kingsolver; look at Kim Stanley Robinson; lookat James Vandermeer; look at David Brin.I’ve noticed this sea change as Hollywood directors and PR mavens haverecently become much more with it, in terms of “getting” the cli fimessage. When Time magazine did a three-page cli fi spread on summercli fi movies in its May 19, 2014 issue what went worldwide, I beganto notice the way the print and online media were handling the new,mushrooming cli fi genre.After the Time article by Lily Rothman came out, the New York Times”Room for Debate” forum picked up the Hollywood angle for cli fimovies, assigning academics and experts to talk about films such as“Snowpiercer” and “Into the Storm” and the upcoming “Interstellar.”So I came to realize that Hollywood is where cli fi can have itsbiggest impact, since print novels are dead in the water (see above)and the few that do get published by the major publishers are reviewedonly by the gatekeepers at the New York Times and the Guardian inLondon.I see a big future of cli fi movies in Hollywood. Big.Look around in the social media world: From Time to the New YorkTimes, from Mashable’s Andrew Freedman to the New York Post’s Page Sixgossip column, there has been more ink about Hollywood and cli fi thananywhere else.The Big Six book industry is blind to cli fi. Books are dying. Fewpeople read anymore, on a large scale. Novels have little impactanymore. Movies reign supreme, and this is where I see cli fi bloomingnow: in Hollywood. Hollywood players get it, the Hollywood media getsit, and books are dead and movies rule the day now. Publishers Row isdithering. London, too.So I am following my gut instinct and my media radar and hoping to seecli fi genre turn into a real bonanza in the realm of Hollywood filmdirectors and producers and writers. There is a big future for cli fi inHollywood.Movie directors get it and they want to wake up the world. And make alittle spare change along the way, sure. It’s a business. So cli fihas found its true home not on Publishers Row in Manhattan but inHollywood, and just in time. And this is a gooddevelopment.Cinema has the power to impact the world over important issues ofclimate change and global warming. Novels have no such power anymore.Print is dying, cinema is alive!Of course, speculative fiction novels and eco-fiction novels stillhave a place in our culture, and many of these novels will be adaptedas screenplays and see the light of day as popular movies, so writersstill have a role to play in all this.As a climate activist and PR guy, I take the cli fi genre veryseriously, and I now see that Hollywood is where cli fi belongs, frontand center.Do the math: movies reach millions. Most midlist novels reach 3,000people, if that many.

Read More »